QB AUDIENCE PLATFORM
UniPro gives you the assistance of QB Audience Platform using which you can monitor the online behavior of audience and segment them into various clusters as per your needs. Powered by Ohana Media, it is an analytical dashboard that extracts meaningful information for your entire campaign.
As an advertiser or publisher, you can use it to collect user data and target your audience across different platforms like display ads, direct website visits, search, email, social media and chat messages among others. The data is collected through a combination of content sensing, cookies, social media crawls and on-page scripts that intelligently capture user browsing behavior.